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One message.
A clearer plan.

We connect audiences, messages and channels so every communication supports the same direction.

Tann Westlake colleagues discussing digital strategy together in the studio
Real people. Connected thinking.
The right starting point

The right message.
At the right moment.

A communications plan makes it clear what people need to understand, how they will hear it and what should happen next.

We help teams coordinate launches, campaigns and ongoing activity without losing the central story.

The right starting point
Team members discussing design concepts in the studio
People behind your platform.

A clear challenge.
A practical way forward.

Complex launches, multiple stakeholders and fragmented activity need a clear communications plan that people can work from.

  • A shared narrative
  • Clear audience priorities
  • Coordinated channels and timings
  • Practical roles and review stages
What we bring

Specialist thinking.
Practical delivery.

01

Audience & stakeholder mapping

Identify who needs to hear from you and what matters to each group.

02

Message hierarchy

Agree a consistent core narrative and relevant supporting messages.

03

Channel roles

Define how owned, earned and paid channels work together.

04

Campaign & launch planning

Sequence activity around key moments, dependencies and approvals.

05

Governance & measurement

Set responsibilities, review stages and measures that support the objectives.

From question
to direction.

A rigorous process, kept collaborative and proportionate to the decisions you need to make.

01 / Discover

Understand

We listen, investigate and find the real challenge behind the brief.

02 / Define

Focus

We turn evidence into a sharp point of view and clear priorities.

03 / Develop

Shape

We build the strategic idea, roadmap and measures for success.

04 / Deliver

Activate

We equip your team to make the strategy real across every touchpoint.

Selected evidence

The problem first.
Then the direction.

Selected work showing how a clearer strategic decision can shape campaigns, brands and digital experiences.

Selected clients Parexel University of Chichester Rhokett RSPCA Woodhart Group DART
Your questions, answered

A little clarity.
Before we begin.

Can you plan a product or company launch?

Yes. We connect the story, audiences, channels and delivery milestones, with the scope shaped around the launch.

Can you align internal and external communications?

Yes. We help plan how staff, partners, customers and other stakeholders hear the message consistently.

Can you deliver the activity too?

Yes. Brand, content, digital and PR specialists can work from the same plan, with deliverables agreed in the scope.

Can we start with a focused project?

Yes. We agree the priorities, deliverables and scope around your immediate challenge, with further activity considered only where it supports your goals.

How do we get started?

Share your objectives, current challenge and any important timings using the form below. We will discuss the requirements and recommend a clear scope and approach.

Let’s make something happen

Big idea?
Start here.

Tell us a little about your challenge. You don’t need a finished brief.

Established in 2002Five connected disciplines

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What happens next

01 We read your enquiry.

02 We have a proper chat.

03 We recommend a way forward.